Fundraising Legacies

Posted 8th June 2020

Legacy fundraising is a long term activity that is difficult to monitor; whilst some donors who are known to you will tell you about their intention to leave a gift, other known donors will not, and some people not known to your organisation will leave a gift.

The return on investmentĀ in legacy fundraising, whilst potentially very high, is delayed due to the nature of the gift.

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